FREE STANDARD SHIPPING ON ANY $65+ ORDER
FREE 2-DAY SHIPPING ON ANY $125+ ORDER
FREE STANDARD SHIPPING ON ANY $65+ ORDER
FREE 2-DAY SHIPPING ON ANY $125+ ORDER

FEATURED

  • Select options This product has multiple variants. The options may be chosen on the product page Quick Shop

    Aloe Vera BioCare Shampoo

    $30.00$67.00

    FOR ALL HAIR TYPES Enjoy incredible softness and shine! We’ve done all the work for you, and infused organic aloe vera plant gel and juice in the biocare collection so that you can reap all the benefits. This clear, gentle formula is free of dyes, sulfates, and parabens. Enjoy its soothing and nourishing properties for soft, shiny, and healthy hair.…

    Select options This product has multiple variants. The options may be chosen on the product page Quick Shop
  • Select options This product has multiple variants. The options may be chosen on the product page Quick Shop

    Grapefruit Clarifying Shampoo

    $30.00

    For All Hair Types This pH-friendly formula gently removes product buildup and environmental residue without stripping the hair of its natural oils.

    Select options This product has multiple variants. The options may be chosen on the product page Quick Shop
  • Everblonde Color-Plenish Shampoo

    $30.00

    For All Blondes This natural purple shampoo effectively rescues dull color and neutralizes brassiness on all shades of blonde hair.

  • Summertime Shampoo

    $30.00

    FOR SUN EXPOSED HAIR Refresh your hair with this exotic blend of Tahitian gardenias and pure coconut oil. Say goodbye to sun, salt, and chlorine damage and reclaim your beautiful hair all summer long! BENEFITS Removes salt, sand, chlorine and sunscreen residues. Highly nourishing and rejuvenating.

FEATURED

  • Select options This product has multiple variants. The options may be chosen on the product page Quick Shop

    Aloe Vera BioCare Shampoo

    $30.00$67.00

    FOR ALL HAIR TYPES Enjoy incredible softness and shine! We’ve done all the work for you, and infused organic aloe vera plant gel and juice in the biocare collection so that you can reap all the benefits. This clear, gentle formula is free of dyes, sulfates, and parabens. Enjoy its soothing and nourishing properties for soft, shiny, and healthy hair.…

    Select options This product has multiple variants. The options may be chosen on the product page Quick Shop
  • Select options This product has multiple variants. The options may be chosen on the product page Quick Shop

    Grapefruit Clarifying Shampoo

    $30.00

    For All Hair Types This pH-friendly formula gently removes product buildup and environmental residue without stripping the hair of its natural oils.

    Select options This product has multiple variants. The options may be chosen on the product page Quick Shop
  • Everblonde Color-Plenish Shampoo

    $30.00

    For All Blondes This natural purple shampoo effectively rescues dull color and neutralizes brassiness on all shades of blonde hair.

  • Summertime Shampoo

    $30.00

    FOR SUN EXPOSED HAIR Refresh your hair with this exotic blend of Tahitian gardenias and pure coconut oil. Say goodbye to sun, salt, and chlorine damage and reclaim your beautiful hair all summer long! BENEFITS Removes salt, sand, chlorine and sunscreen residues. Highly nourishing and rejuvenating.

PLANET COMMITMENT

Biodegradable Packaging with EcoPure®plastic.

LEARN MORE

PLANET COMMITMENT

Biodegradable Packaging with EcoPure® plastic.

LEARN MORE

THE SCIENCE

We take a holistic approach to hair care.

We only use botanical certified organic ingredients and amino acids to rebuild, repair, and restore the hair’s natural luster. Our top team of chemists are committed to sourcing only the highest quality ingredients for the entire TrueKeratin collection. Our systems have the unique ability to penetrate the hair shaft and rebuild every strand of hair from the inside out. Each product is carefully selected and then tested to ensure the best benefits, efficacy, and safety.

THE SCIENCE

We take a holistic approach to hair care.

We only use botanical certified organic ingredients and amino acids to rebuild, repair, and restore the hair’s natural luster. Our top team of chemists are committed to sourcing only the highest quality ingredients for the entire TrueKeratin collection. Our systems have the unique ability to penetrate the hair shaft and rebuild every strand of hair from the inside out. Each product is carefully selected and then tested to ensure the best benefits, efficacy, and safety.

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